News
Many badminton players are familiar with big brands (Yonex, Victor, Li-Ning), but not all know the difference between OEM shuttlecocks and branded ones. Brands do not make their own shuttlecocks—factories do. So what separates them?
1. Production Source Is Similar
Many brand-name shuttlecocks and OEM shuttlecocks come from the same regions or even the same factories.
2. The Main Difference Is Quality Control Standards
Brand-name shuttlecocks usually require:
stricter feather selection
more consistent flight testing
tighter weight tolerance
An OEM shuttlecock factory can meet these standards if required.
3. Packaging and Marketing Make the Price Higher
A big portion of branded shuttlecock pricing goes to marketing and sponsorship—not production.
4. OEM Shuttlecocks Can Match Brand Performance
A well-managed OEM supplier can produce shuttlecocks that match mid-to-high-end branded levels at a significantly lower cost.
5. OEM Is Ideal for Distributors
It allows you to:
control your own profit margin
build your own brand
avoid price competition with famous brands
For wholesalers, OEM shuttlecocks offer much better flexibility and profit potential compared to branded products.
